--- title: About Us description: Discover how Yuccan transforms word-of-mouth into a powerful, lasting marketing strategy, enhancing referrals and supporting charitable causes while driving business growth in various sectors. --- [![Logo fond blanc copie 2@4x 1](https://yuccan.app/hubfs/Logo%20fond%20blanc%20copie%202@4x%201.svg "Logo fond blanc copie 2@4x 1")](https://yuccan.app/?hsLang=en) [![Logo fond blanc copie 2@4x 1 (1)](https://yuccan.app/hubfs/Logo%20fond%20blanc%20copie%202@4x%201%20(1).svg "Logo fond blanc copie 2@4x 1 (1)")](https://yuccan.app/?hsLang=en) - [Home](https://yuccan.app/en/) - [Customers](https://yuccan.app/en/discover-success-stories-of-our-customers) - [Pricing](https://yuccan.app/en/pricing) - Resources - [ROI calculator](https://yuccan.app/en/calculate-your-return-on-investment-with-referrals) - [About](https://yuccan.app/en/about-us) - [Contact Us](https://yuccan.app/en/contact-us) En - English - [Français](https://yuccan.app/fr/a-propos-de-nous) [Book Your Demo](https://meetings-eu1.hubspot.com/donovan-metayer) [Sign in](https://www.yuccanlead.com/webapp/dashboard) [Book Your Demo](https://yuccan.app/meetings/yuccanlead/demo-yuccan-en?hsLang=en) [Sign in](https://www.yuccanlead.com/webapp/dashboard) [Book Your Demo](https://yuccan.app/meetings/yuccanlead/demo-yuccan-en?hsLang=en) [Sign in](https://www.yuccanlead.com/webapp/dashboard) - [Home](https://yuccan.app/en/) - [Customers](https://yuccan.app/en/discover-success-stories-of-our-customers) - [Pricing](https://yuccan.app/en/pricing) - Resources - [ROI calculator](https://yuccan.app/en/calculate-your-return-on-investment-with-referrals) - [About](https://yuccan.app/en/about-us) - [Contact Us](https://yuccan.app/en/contact-us) [Book a demo](https://yuccan.app/demo?hsLang=en) [Sign in](https://www.yuccanlead.com/webapp/dashboard) Our mission: # To make word-of-mouth tangible and lasting. We’ve developed a solution that strengthens and supports this deeply human behavior, without ever compromising its essence. ![0S6A2750](https://yuccan.app/hs-fs/hubfs/0S6A2750.jpg?width=5152&height=3435&name=0S6A2750.jpg) > "Our goal is to turn referrals into an everyday reflex that’s easy and accessible for everyone." ![Yuccan_Lead_Made_In_92-1BD_102x100](https://yuccan.app/hs-fs/hubfs/Yuccan_Lead_Made_In_92-1BD_102x100.webp?width=102&height=100&name=Yuccan_Lead_Made_In_92-1BD_102x100.webp) ##### Baptiste Vandenborght Founder & CEO The Yuccan Story ## How it all started — and where we are today: Early 2018 ### A game-changing trip to the U.S. While working in California, our founder discovered the unmatched power of referral marketing. That’s where the idea took root. ![photo de Joshua Tree](https://yuccan.app/hs-fs/hubfs/joshua_background%20(1)%20(1)%20(1).webp?width=1584&height=1894&name=joshua_background%20(1)%20(1)%20(1).webp) Early 2018 April 2020 ### Yuccan is born Back in France, inspired by the concept, he founded Yuccan. Backed by investors, he began developing this innovative solution. ![Bureaux de Yuccan Lead](https://yuccan.app/hs-fs/hubfs/yuccan-lead-office.webp?width=800&height=815&name=yuccan-lead-office.webp) April 2020 January 2022 ### Yuccan launches in France We made our debut with strong results in real estate, kitchen design, home improvement, and automotive sectors — delivering impressive ROI for our clients. ![Photo de Manu au salon](https://yuccan.app/hs-fs/hubfs/manu%20(1).webp?width=3024&height=4032&name=manu%20(1).webp) January 2022 April 2023 ### Solidarity Referrals launch Yuccan became France’s first platform to offer "*1 referral = 1 good deed*," allowing users to donate their rewards to charities of their choice. ![Parrainage Solidaire](https://yuccan.app/hs-fs/hubfs/1699901017541.webp?width=800&height=800&name=1699901017541.webp) April 2023 November 2023 ### Our first round of fundraising (€1.2M) After proving our success in digital referrals, we secured funding from SIDE Capital, business angels, and BPI to accelerate our growth and cement our position as France’s leader in digital referrals. ![Baptiste qui passe sur BFM Business](https://yuccan.app/hs-fs/hubfs/1710784443148.png?width=399&height=450&name=1710784443148.png) November 2023 September 2024 ### Yuccan Satisfaction launch We expanded our services with a new tool for collecting, managing, and broadcasting customer reviews — a natural extension of our referral platform. ![image du salon du rent](https://yuccan.app/hs-fs/hubfs/1730887904298.jpg?width=480&height=640&name=1730887904298.jpg) September 2024 January 2025 ### Clifford Mahu joins as Managing Director To take Yuccan to the next level, we welcomed an experienced entrepreneur to lead our growth and help us realize our ambitions. ![Recrutement de Clifford](https://yuccan.app/hs-fs/hubfs/1738238466327.jpg?width=2048&height=1365&name=1738238466327.jpg) January 2025 What's next ## To create an ecosystem where word-of-mouth is no longer fleeting, but a lasting, high-performing pillar of your business strategy. Word-of-mouth is the essence of trust. Our vision is to unlock its full potential, making it a durable, central force in every company’s commercial strategy. Inspire Activate Recommend ![4](https://yuccan.app/hubfs/4.svg) ![5](https://yuccan.app/hubfs/5.svg) ![6](https://yuccan.app/hubfs/6.svg) Join the word-of-mouth revolution. [Get in touch](https://yuccan.app/en/contact-us?hsLang=en) #### Our manifesto At Yuccan, we believe word-of-mouth is the most powerful force in business. Our mission is to channel it, amplify it, and keep it authentic — turning every recommendation into real impact. [Join us on Slack](https://www.facebook.com/yuccanlead/) [Browse our GitHub projects](https://www.instagram.com/yuccanlead/) Solutions - [Mobile App](https://onelink.to/yuccan-lead) - [Chrome Extension](https://chromewebstore.google.com/detail/yuccan-smartinvite/mdgnjnmcgnbpdkpkicpfpopfmpopddbj) Resources - [Zapier Integration](https://zapier.com/apps/yuccan-lead/integrations) - [API Documentation](https://docs.yuccanlead.com/docs/yuccan-lead) - [Support](https://support.yuccanlead.com/) - [Services Status](https://status.yuccan.app/) About - [About](https://yuccan.app/en/about-us) - [Contact Us](https://yuccan.app/en/contact-us?hsLang=en) - [Recommend Us](https://www.yuccanlead.com/w/yuccan-lead) Copyright © 2026 Yuccan Lead, SAS - [Legal](https://yuccan.app/en/legal?hsLang=en) - [Privacy Policy](https://yuccan.app/en/privacy-policy?hsLang=en) - [Terms of Service](https://yuccan.app/en/terms-of-service?hsLang=en)